Crocs Pledges To Donate 10K Pairs Of Shoes Every Day To Healthcare Workers
They're joining the list of companies making things a little easier for folks on the front lines. The response has been amazing.
As hospital workers pull 20+ hour shifts to help the growing number of patients flooding medical facilities across the country because of the coronavirus, companies are stepping up to show their support.
The footwear brand Crocs is offering to give a free pair of shoes to anyone working on the front lines to fight the virus.
And while Crocs might not be the most stylish shoe out there, the brand is a favorite among healthcare workers because of their comfort and durability.
"Our goal has always been to keep people comfortable in their own shoes and now, in the face of adversity, there are certain individuals who need that feeling more than ever," Crocs shared in a Tweet.
Crocs (CROX) are made out of a rubber-like molded polymer resin. They're waterproof and easy to clean and sanitize, which is helpful to doctors, nurses and other healthcare workers who need to make sure what they're using at work is safe before they go home.
"I know many of those workers are terrified about coming home to their families and infecting their families," Crocs President and CEO Andrew Rees told FOX31. "It's a real concern. Anything we can do to help that not be the case, I think is really important."
The Colorado-based company has pledged to donate 10,000 pairs of non-slip clogs every day until supplies run out. Some shipments will go straight to hospitals and other facilities, but workers can sign up for their free pair of shoes on the Crocs website.
Since announcing the "Free Pair for Healthcare" program on Wednesday, the daily limit for free shoes has been met within hours. The website opens up for new requests at 12 pm EST the following day.
While the program has only been active for a few days, there's already some frustration expressed by workers who say the giveaway is pointless for those who don't have hours to spend waiting in line for free shoes.
"Our PD recommended we get Crocs since they are easy to wash and to keep at the hospital," Dr. Jana Binkley, MD tweeted in response to the offer. "Went to their website and saw they are giving away free pairs to us doctors! But waiting in line to get them takes more time than us residents have to spare."
The Barnet Emergency Department staff in London shows off their new Crocs. @BarnetED
Despite the long wait times, Crocs is doing all they can to get shoes to people who need them. And while the company doesn't have a system in place for people to "prove" their employment status to get the free shoes, they're hoping people are being honest.
"We understand there are many areas of healthcare. We simply ask for consumers to use their best judgment and only request their free pair of Crocs shoes if they are involved in an area of caregiver work where their job puts them at risk of coming into contact with or directly fighting the COVID-19 virus," Crocs said in a statement. "We want to ensure these shoes are going to those who need the ability to easily clean their shoes after a long shift."
We love stories of companies being generous during challenging times. We hope that every worker who's fighting to save lives during the crisis gets a free pair of shoes. They're more than deserving!